Thursday, November 23, 2017

PR Articles

The 10th Anniversary of The James Fund

It’s almost impossible to believe that it’s been 9 years since my last... 


Crisis Communications Plan – where to start? Crisis Communications Plan – where to start?

Nobody wants to plan for a crisis. It’s human nature to put crisis communication... 


B2B Public Relations Tips B2B Public Relations Tips

B2B public relations, like all PR, has evolved quickly over the last few years.... 


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How Can We Help You?

Have a burning PR question?

Visit www.susanmclennan.com for answers and insights into PR related issues. Have... 


Understanding Social Media Understanding Social Media

Understanding social media starts with this one simple truth: we are all connected,... 


Media and Media Relations Media and Media Relations

Every member of the media and every media outlet needs great, compelling content... 


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Featured

Understanding Social Media Understanding Social Media

Understanding social media starts with this one simple truth: we are all connected, wired to each other in ways filled with breathless possibilities and perilous pitfalls. It isn’t enough for brands to push messages out anymore. People want to be in conversation with the brand and people they do business with, whether they’re big or small. Understanding... [Read more of this review]


Media and Media Relations Media and Media Relations

Every member of the media and every media outlet needs great, compelling content that keeps their readers, viewers and listeners coming back. And these days, the more able a story is to be told throughout a variety of media and media platforms, the better chance it has of getting covered. Think of your story as a stream, and each of its parts as currents... [Read more of this review]


TV Interview Tips TV Interview Tips

The good ones make a TV Interview look easy. So what exactly makes a good tv interview? Here are ten top tips for you to remember for your next tv interview or to keep in mind as you gear up to secure or execute one: 1. Know the show before you go on. Make sure you have a sense of the feel of the show, how long the segments are, who the hosts are,... [Read more of this review]


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