Why Stories Matter with Pattie LaCroix
Anyone who’s worked with Babble On knows that we take story very serously, even when we’re being funny. Pattie LaCroix helps organizations understand their story and how to use it effectively to engage others. She’s holding a workshop in Toronto on April 6. Details are below. Seats are limitted – so book your seat as soon as possible. Because your story matters. It’s your lifeline to new business and deeper relationships with existing clients.
|IGNITING ENGAGEMENT: Why Stories Matter
narratives to create innovative campaigns,
dynamic communications and meaningful consultations
“When you activate new stories you transport people to new points of view, change meaning, behaviour
APRIL 6TH, 2011
LOCATION – TBD
9:30 – 4:00
(Doors open at 9:00)
365.00 for one day (plus HST)
Registration will be confirmed via email.
Complete and email
registration form to:
Light refreshments will be
Lunch not provided.
A dynamic interactive 1-day course, Igniting Engagement:
Stories are facts wrapped in emotions that provoke us to take
The stories we tell literally change the world. Stories shape
what are the benefits?
Participants will leave with strategic narrative practical tools
what you will take away?
STRATEGIC NARRATIVE LEADERSHIP
Pattie LaCroix, MA
catapult media – CEO and Senior Client Strategist
international institute of public engagement – president
|What workshop participants are saying about
“Why Stories Matter”
“Fantastic workshop! I can really apply these skills in my work.”
“You really made us think about the art and science of storytelling. Excellent workshop!”
“This course was challenging and a tremendous lot of fun!”
“Great fresh ideas and new perspectives.”
|Pattie LaCroix has more than two decades of strategic planning and
communications experience in Canada, the US, Africa and south Asia.
She is a regular conference presenter on the power of storytelling as a
springboard for strategic planning, engagement, leadership and
transitioning through the process of change. Her
work is framed by an Appreciative Inquiry approach to
strengthen the capacity of organizations to leverage strengths
for resilience and change.
Pattie launched StoryWorks to support the strategic narrative
Pattie is a member of the National Storytelling Network and has
She has provided strategic leadership for clients such as:
the National Youth Homelessness Learning Community,
Pattie is a National Board Member of the Canadian Community for
While a regular columnist on the power of story for a number
Igniting Engagement: Why Stories Matter
APRIL 5TH, 2011
9:30 a.m. to 4:00 pm. (Doors open at 9:00)
Location to be FINALIZED.
Return this registration form via email to: email@example.com
Attendance limited: To ensure a dynamic and meaningful session registration will be limited to the first 20 confirmed participants. A waiting list will be created for this course in the event of any cancellations.
Payment Method: Upon receiving your completed registration form your registration will be confirmed and you will be issued an invoice via email. Please email your completed registration form to: firstname.lastname@example.org.
Please make your registration cheque payable to:
204-5516 Spring Garden Rd.
Halifax, NS B3J 166
Cancellation policy: Full refunds will be given for cancellations made 7 days prior to the event. Cancellations made after this will not receive a refund. Catapult Media reserves the right to cancel the event and will provide full refunds to all registrants.