Tuesday, September 16, 2014

PR Articles

The 10th Anniversary of The James Fund

It’s almost impossible to believe that it’s been 9 years since my last... 

Crisis Communications Plan – where to start? Crisis Communications Plan – where to start?

Nobody wants to plan for a crisis. It’s human nature to put crisis communication... 

B2B Public Relations Tips B2B Public Relations Tips

B2B public relations, like all PR, has evolved quickly over the last few years.... 

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How Can We Help You?

Have a burning PR question?

Visit www.susanmclennan.com for answers and insights into PR related issues. Have... 

Understanding Social Media Understanding Social Media

Understanding social media starts with this one simple truth: we are all connected,... 

Media and Media Relations Media and Media Relations

Every member of the media and every media outlet needs great, compelling content... 

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When Good PR is a Bad Idea When Good PR is a Bad Idea

I hear it all the time, especially from charities. “We just need to get a whole bunch of press. Once we get our names in the paper, our membership will sky rocket and we will be the talk of the town.” But is it true? Well, sometimes yes. But all too often no. And sometimes, a slew of news stories can have unpredicted consequences. Let’s... [Read more of this review]

Tips on a great Media Pitch Tips on a great Media Pitch

A great PR campaign includes a killer media pitch that make a story newsworthy. A media pitch is a short written or verbal piece that you use to entice the media to feature you positively in a story. It’s not rocket science, but it is an art. It makes all the difference between getting media coverage and not. Not sure what goes into a great media... [Read more of this review]

Marketing Stories Marketing Stories

Get the Flash Player to see this content. var params = { 'allowfullscreen': 'true', 'allowscriptaccess': 'always', 'wmode': 'transparent' }; var attributes = { 'id': 'video0', 'name': 'video0'}; var flashvars = { 'file' : 'http://www.babbleoncom.com/wp-content/themes/church_40/videos/iStock_000011999233SmallWe.flv', 'image' : 'http://www.babbleoncom.com/wp-content/themes/church_40/videos/marketing.png', 'width'... [Read more of this review]

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